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ClickAdilla for Dating Offers

Mainstream and adult dating — one of the highest-volume verticals on the platform.

Best Formats

Smartlinks vs Specific Offers

For beginners, run smartlinks from major dating networks — they auto-route traffic to best-converting offer by GEO/OS/device. Once you find a winning segment, switch to specific offer for higher payouts. Most pro affiliates run smartlinks for tier 3 and direct CPA offers for tier 1.

Best GEOs

Tier 1: US, UK, CA, AU, DE (premium payouts). Tier 2: FR, IT, ES, NL, JP. Tier 3: LATAM and SEA — high volume, low payouts, smartlinks recommended.

Creative Angles

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SOI vs DOI on ClickAdilla

SOI (single opt-in) pays for a registration and suits cheap popunder and push volume. DOI (double opt-in) pays only after email confirmation — fewer conversions but higher payouts; it needs cleaner traffic, so blacklist aggressively.

Mainstream vs adult dating

Mainstream dating creatives should stay suggestive at most; adult dating runs on adult inventory with stricter age gates. Test them as separate campaigns. For adult dating at scale compare with ExoClick.

Creative checklist

Smartlink or single offer?

A dating smartlink routes each visitor to the best-paying offer for their GEO and device, which suits broad popunder tests. A single offer gives cleaner data and higher control once you know what converts. Many buyers start with a smartlink, then build direct campaigns for the top GEOs.

Frequently Asked Questions

SOI or DOI? +
SOI (single opt-in) easier to convert on cold traffic. DOI (double opt-in / confirmed email) higher payout but harder optimization.